Gaming · 6 months

Game Localization Program

Complete game localization for a major publisher, including in-game text, voice-over scripts, and cultural adaptation.

Result Completed text, UI, and cultural review to support simultaneous multi-region release
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  • ISO 17100 quality standards
  • Professional review workflow
  • Multilingual project management
Game Localization Program Demo sample
Languages
4
Months
6
Words
800k+
Regional launches
4

Background

Industry: Gaming Timeline: 6 months Languages: Chinese, English, Japanese, Korean Services: In-Game Text Translation, Voice-Over Scripts, Cultural Adaptation, etc.

The client is in technology or software, where growth depends on multi-market launches and continuous iteration. “Game Localization Program” spans UI copy, help content or developer docs—with unified terminology and locale-aware UI constraints.

A game publisher launched a new title across Asia with story text, system UI, event copy and VO scripts—requiring lore consistency and culturally adapted humor within rating constraints.

Linguist assigned industry linguists, reviewers and a dedicated PM. Scope included In-Game Text Translation, Voice-Over Scripts, Cultural Adaptation, etc.. Within 6 months, we delivered and QA’d 4 languages—achieving: Completed text, UI, and cultural review to support simultaneous multi-region release

Project challenges

  • Lore consistency

    Character names, skills and places must stay unified.

  • Cultural references

    Jokes and seasonal events need localization, not literal translation.

  • UI length limits

    Strings must fit without truncation.

  • Live updates

    Seasonal content drives continuous incremental work.

Our approach

Phased delivery balancing quality, compliance and timeline.

  1. 01

    Lore bible

    Setting docs, character sheets and do-not-translate lists.

  2. 02

    Partitioned LQA

    Separate tracks for story, systems and marketing.

  3. 03

    VO scripts

    Lines tuned for timing and lip-sync where needed.

  4. 04

    Launch support

    Pre-launch LQA and seasonal incremental pipeline.

Deliverables

  • Story scripts
  • UI packs
  • Event copy
  • VO scripts

Project highlights

  • Player-native tone

    Linguists versed in genre and community slang.

  • Cultural adaptation

    Localized memes and events, not word-for-word.

  • In-game LQA

    Live checks for truncation and context errors.

  • Live ops

    Incremental workflow for long-term seasons.

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