E-commerce · 3 months
Beauty Brand Multi-Market Listings & Ad Creative
Synchronized EN/JA/KO/ES PDPs, ingredient claims and sale ads for a cross-border beauty brand—with locked restricted claims.
- Official Seal Code 3101150909750
- TAC Institutional Member
- ISO 17100 Certified Quality
- Strict Enterprise NDA
Anonymized case - Languages
- 5
- SKU lines
- 2k+
- Faster launches
- 40%
- Months
- 3
Background
The client serves cross-border consumers, finance, legal or public-facing scenarios where trust and compliant messaging drive conversion and risk control. “Beauty Brand Multi-Market Listings & Ad Creative” must preserve brand voice while adapting to local search, legal wording and user expectations.
A beauty brand expanding into Japan, Korea and LATAM needed unified ingredient terminology within platform length limits—and claims that pass each market’s advertising rules.
Linguist assigned industry linguists, reviewers and a dedicated PM. Scope included PDP localization, Ad transcreation, Claims review, etc.. Within 3 months, we delivered and QA’d 5 languages—achieving: New-SKU launch cycle shortened ~40%; fewer ad rejections
Project challenges
Ingredient terms
INCI vs. local common names need bidirectional mapping.
Claims compliance
Restricted wording and evidence differ by market.
Sale cadence
Launch and promo calendars compress delivery windows.
Ad creative
Banner and feed copy length is strict.
Our approach
Phased delivery balancing quality, compliance and timeline.
Keyword Mining & INCI Compliance
Audited high-converting beauty search terms and checked target-market cosmetic label rules.
Conversion Bullet Points Transcreation
Adopted native beauty-creator tone highlighting texture, efficacy, and routine benefits.
Skin-Type Variant A/B Polish
Refined title hooks and product descriptions with native copywriters across consumer segments.
Bulk Template Delivery & Performance Review
Delivered schema-compliant marketplace feed sheets and tracked post-launch conversion lift.
Deliverables
Project highlights
Beauty compliance
Dual review on claims and restricted words.
Platform fit
Length and category attributes aligned.
Sale transcreation
Promo tone localized for conversion.
Locked terms
Ingredients and brand terms consistent end-to-end.
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